Crypto Altruism Podcast Episode 121 - IMPT - Building “The Planet’s Loyalty Programme” with blockchain-powered carbon credits
In episode 121, we’re excited to welcome Denis Creighton, CEO of IMPT, a platform that allows individuals to earn carbon credits, and offset their carbon footprint while shopping for the things they love. We discuss some of the challenges with carbon offsets, and how blockchain can address them, how their innovative ERC-20 token helps individuals verifiably offset their carbon footprint, building partnerships in Web3 for climate action, and much more.
Three Key Takeaways
Carbon offsets have unfortunately gotten a bad rap lately due to concerns around the quality and verifiability of some of key carbon credit issuers. Blockchain and NFTs can help ensure the impact of each credit can be verified, and that there is no duplication in credits beings issued.
When it comes to climate action, it’s important to make it simple and easy for the average individual to participate. IMPT reduces barriers to participating in carbon markets by directly linking carbon offsets to an activity that most individuals do daily or weekly.
All climate action must start somewhere – and by directly tying carbon offsets to consumer retail, it can help create a peer-pressure-driven network effect that encourages companies to get involved and compete to offer the most IMPT tokens to consumers.
Follow Denis and IMPT
Episode Time Stamps
02:15 - What was your “Ah hah” moment that got you excited about cryptocurrency and web3 in the beginning?
07:20 - Can you please give listeners a high-level overview of IMPT and your mission?
12:15 - On your website, there is a quote from you that I’d like to share - “As individuals, I believe we have a responsibility to do everything we can to help reduce our own carbon footprint. The problem we face is, where do we start?" Climate action can seem hopeless to the average individual – so where should they start?
17:45 - Let’s dive into the process behind IMPT – from earning the IMPT tokens, to offsetting carbon and tracking impact. Walk me through this step by step.
24:15 - I understand that you are working with a lot of huge brands, including Visa, Netflix, Samsung, Nike, and more. How receptive have large organizations been to partnering and embracing carbon offsets as a viable tool for climate action?
29:45 - There is a been a lot of criticism lately around carbon credits related to their validity, verifiability, and impact. How is IMPT helping address this? What role can blockchain play?
34:30 - In an ideal world – what will IMPT look like in 5-10 years?
38:00 - What’s the best way for listeners to learn more about IMPT and get in touch?
39:50 - To wrap things up, if you could name one thing that excites you most about the social impact potential of web3, what would it be and why?
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DISCLAIMER
While we may discuss specific web3 projects or cryptocurrencies on this podcast, please do not take any of this as investment advice, and please make sure to do your own research on potential investment opportunities, or any opportunity. We host a variety of guests on this podcast with the sole purpose of highlighting the social impact use cases of this technology. That being said, Crypto Altruism does not endorse any of these projects, and we recognize that, since this is an emerging sector, some may be operating in regulatory grey areas, and as such, we cannot confirm their legality in the jurisdictions in which they operate, especially as it pertains to decentralized finance protocols. So, before getting involved with any project, it’s important that you do your own research and confirm the legality of the project. More available HERE.
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